by Susan | Apr 22, 2020 | content marketing
The absolute most common challenge my clients have with social media are: knowing what to post knowing whether it’s working So I thought I’d get together with two of my social media expert friends and answer those questions. Susan Rose Writer and Visibility Coach Your... 
by Susan | Mar 28, 2020 | visibility
Leader. Ugh. Can I tell you how many years I resisted using that particular word to describe myself? (Hint: I’m 54 now, so it’s probably been at least 50 years. 🤣) I never wanted to lead because leaders are visible, and that makes them vulnerable. They are on... 
by Susan | Feb 18, 2020 | marketing for coaches, opinion
As I write this, I’m listening the dulcet tones of power tools and smelling cigarette smoke mixed with industrial adhesive. And I am very happy about it. For a few years, I’ve needed to replace two windows in my house, both of which had mold inside the glass. Every... 
by Susan | Jan 1, 2020 | marketing for coaches, testimonials and case studies
Creating content is one of those things you know you need to do, but… ugh. It’s stressful. It can take all your time without landing you any clients. After 30 years in the content marketing world, it’s still no surprise to me that small business owners don’t really... 
by Susan | Jul 31, 2019 | content marketing, SEO
Does writing the best blog in the world matter if nobody can find it? Creating a great piece of content is certainly an important factor in being found online. After all, that’s what keeps people hanging around. But being found is about activities that happen behind... 