by Susan | Jul 9, 2019 | content marketing, how to write
If you’re going to spend time writing blogs, emails, or articles, you want people to read them, right? Because, after all, you’ve poured your heart and soul into sharing your knowledge. But when it comes to online marketing, that simply isn’t enough. In the digital... 
by Susan | Jun 4, 2019 | General Writing, how to write
Today I want to discuss your marketing vocabulary list, specifically positive power words and power words for sales. Words are powerful. The perfect word used at the right time can incite revolutions, destroy reputations, and attract your dream clients. The words you... 
by Susan | Apr 9, 2019 | content marketing, how to write, marketing for coaches
When I started writing professionally 30 years ago, the only writing tools I had were my dictionary, thesaurus, and Chicago Manual of Style… all hard cover books. Things have definitely changed, and for the better. There are hundreds of writing resources for holistic... 
by Susan | Mar 5, 2019 | how to write
“Oh Twaddle, I have no idea what to write for my blog.”me, before my content plan Has that ever been you at the start of the month? You are so not alone. Coming up with interesting blog topics can be a challenge. What if I gave you weekly blog topics and set you up... 
by Susan | Feb 26, 2019 | General Writing, how to write
The other day I was chatting with a coach friend about writing and marketing. She was curious whether she could recycle old content, specifically articles she wrote a few years ago. All the information is relevant, and she wondered if she could just freshen it up and... 
by Susan | Feb 21, 2019 | how to write, marketing for coaches
The other day I was talking to one of my clients who is a divorce coach. We were reviewing her emails and social posts because she was trying to figure out how to make more of a connection with her ideal clients. Her personal story is probably all too familiar to many... 